Heyday

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GUSTATORY Heyday
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GUSTATORY Heyday

Heyday Cold Brew Mate Tea Makers

Heyday is a sparkling maté soda, brewed from the caffeine-rich, South American yerba maté plant. The founders launched Heyday after first coming across maté after spending time in California and Berlin, where sodas based on the South American maté tea are hugely popular. They became hooked on the unique smoky taste and the smooth caffeine lift that didn't give us the jitters or a crash like other caffeinated drinks.

Once back in the UK, the founders missed maté so much and couldn't get their hands on a good maté soda with a true maté taste, so they started thinking about making our own. The recipe of Heyday was developed over several months, trying tons of the best maté origins, tweaking and fine tuning the taste until they had a delicate, balanced soda without any artificial ingredients. Before long, they were brewing the first batches out of a friend's craft brewery. Fast forward a few months, and thousands of people have enjoyed Heyday Maté!

The coffee industry is in crisis. Informed purchases are needed

Issue: Coffee prices are in crisis, which threatens the very existence of many coffee producers, and so, the future of coffee globally.For more: GUSTATORY on Sky News Radio (Interview)Our Answer: Informed purchasing decisions are advised, from the independent coffee roasters featured here on the GUSTATORY marketplace. Through direct-to-source relationships, roasters are able to protect their supply chains from the effects of price volatility as they form special relationships with producers. These relationships also protect producers as roasters often commit to fixed term and fixed price contracts, which give producers certainty. This certainty is what producers need in order to not only survive but thrive, committing to sustainable practices and addressing other global problems that are threatening the industry such as climate change.

Make their commitment your commitment. Support independent coffee roasters and you’ll be making a difference before you even have your first cup of coffee.