Coffea Circulor

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GUSTATORY Coffea Circulor
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GUSTATORY Coffea Circulor

Coffea Circulor Speciality Coffee Roasters

Since 2010, Coffea Circulor are helping coffee growers through their past work in the various branches of the UN and adhering to the Sustainable Development Goals. Their venture did not begin with roasting coffee, it started with field work in Kenya on coffee farms. Coffee growers shared their stories about the coffee trade and they wished to help.

Today, their multi-award winning roasting and research lab enriches people with better understanding of a product’s lifecycle and consequences of the choices made in the daily life. Coffea Circulor are constantly contributing to Specialty Coffee Association’s (SCA) events and conveying their story through competitions, judging and arranging national and international coffee events.

Coffea Circulor was born to inspire and set new standards because innovation is in our DNA which leads to perfection. Their coffees and stories enable every day consumers to make better and conscious choices, with a vision to have their established Transparent Trade, Transparent Pricing and Grading endorsed at all levels in the coffee value chain by the industry.

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The coffee industry is in crisis. Informed purchases are needed

Issue: Coffee prices are in crisis, which threatens the very existence of many coffee producers, and so, the future of coffee globally.For more: GUSTATORY on Sky News Radio (Interview)
Our Answer: Informed purchasing of coffee from the independent coffee roasters available through GUSTATORY's coffee subscriptions are encouraged. Through direct-to-source relationships, roasters are able to protect their supply chains from the effects of price volatility as they form special relationships with producers. These relationships also protect producers as roasters often commit to fixed term and fixed price contracts, which give producers certainty. This certainty is what producers need in order to not only survive but thrive, committing to sustainable practices and addressing other global problems that are threatening the industry such as climate change.

Make their commitment your commitment. Support independent coffee roasters and you’ll be making a difference before you even have your first cup of coffee.